Green Valley Floral, Inc.
Building a business based on expert product knowledge, honesty and reliability, we have also been able to build a strong family that includes owners, employees and partners.

It all started in 1968 when Mike and Tomi Matsuno began growing carnations in the Salinas Valley. Quickly seeing greater opportunities, roses were introduced and Green Valley Floral expanded to over 16 acres, incorporating in 1973.

Since 1998, Curtis and Janet Louie have run the day-to-day operations for Green Valley Floral as General Manager and Sales & Human Resources Manager, respectively. Janet is the daughter of Mike and Tomi.

Applying pragmatic innovation and asking the right questions, new techniques and information have been prudently applied to the Green Valley Floral operation. We have a humble attitude about our success realizing that there may always be a better way. We understand and appreciate the constant learning process in order to consistently produce prize winning flowers.

We take great care and pride in selecting only the best flowers for our customers all the way from the greenhouse to the shipping box. Our Quality Assurance motto “Would you give that flower to your mother?” constantly reminds us that family is a key ingredient to our success.

Today our nursery produces 110 varieties of award winning roses, 120 varieties of award winning hydroponic gerberas and 30 varieties of Asiatic and Oriental lilies in over 625,000 square feet of greenhouse space in the fertile Salinas Valley in Central California.

Green Valley Floral has produced over 50 Blue and Red Ribbon winners in the past five years of competition at the annual SAF Outstanding Varieties Competition.

AWARD WINNERS – SAF 2006 Outstanding Varieties Competition

Hybrid Tea Roses
Red Ribbon Winners- Amalia, Ausnotice, Juliet (Ausjameson), Old Dutch

Spray Roses
Red Ribbon Winners - Creamy Eden, Tiramasu

Lilies
Red Ribbon Winner-White Lion

Gerberas
BEST IN CLASS - Dune
Blue Ribbon Winners-Double Dutch, Essence, Ginger
Red Ribbon Winners- Blue Lagoon, Bonaparte, Palazzo

AWARD WINNERS – SAF 2005 Outstanding Varieties Competition

Roses
Blue Ribbon Winners-Orange Juice, Violina
Red Ribbon Winners- Prima Donna, Pura Vida, Roulette, Tenga Venga

Gerberas
Blue Ribbon Winners-Fiction, Pink Elegance, Tropic Blend
Red Ribbon Winners- Amaretto, California, Carambole, Corazon, Crossroad, Imagine, Mammut, Marmara, Popov, Princeton, Solitaire

WHERE YOU CAN SEE US

WF&FSA Convention and Expo 2007, Phoenix, Arizona
Annual SAF Outstanding Varieties Competition
Floral Management Magazine